# Adding a Sender

## Why this matters

A **sender** is the name and email address your recipients see in the "From" line of your emails. You can only send campaigns from a sender that has been **verified**, which confirms you have access to that address.

For the best deliverability, use an email address on a domain you control and [authenticate that domain](/en/docs/senders/authenticating-domains). Free addresses (like Gmail or Yahoo) work, but they show as a **Public Domain** and can't be authenticated, which hurts inbox placement.

## Before you start

- Use an email address you can actually open; you'll need to click a verification link sent to it.
- Prefer an address on **your own domain** (for example `you@yourcompany.com`) rather than a free provider.

## Add a sender

<Stepper>

1. In the left menu, go to **Settings ▸ Senders**.

2. Click the **+** button in the top-right corner. The **Create Sender** panel opens.

3. Fill in:
   - **Sender Name (Public)**: the name recipients will see (for example your company name).
   - **Email**: the "From" address your campaigns are sent from.

4. Click **Confirm**. The platform sends a **verification email** to that address.

5. Open that inbox and click the verification link. Your sender then shows as **VERIFIED** and is ready to use.

</Stepper>

![Create Sender dialog with Sender Name, Email, and Language fields](/images/senders/managing-senders.png)

## Manage your senders

On the **Senders** page, each sender shows its **Name**, **Email Address**, **Domain**, and **Domain Authenticated** status. For each one you can:

- **Resend**: send the verification email again if it wasn't received.
- **View**: see the sender's details.

Statuses you may see:

- **VERIFIED**: the sender address is confirmed and ready to send.
- **Public Domain**: a free provider (like Gmail); it can't be authenticated.
- **Unauthenticated / Authenticated**: your domain's authentication status. See [Authenticating your domain](/en/docs/senders/authenticating-domains).

## Troubleshooting

**The verification email didn't arrive**

- Check the spam/junk folder of that address.
- Make sure the email address was typed correctly, with no spaces.
- Wait a few minutes (it can be delayed), then use **Resend**.

**My sender still shows as unverified**

- Open the verification email and click the link (it can expire; use **Resend** to get a new one).
- If it keeps failing, remove and re-add the sender, or contact our Support team.

**I can't add a sender from a free provider**

- Gmail, Yahoo, and similar providers require authentication you don't control. Use an address on your own domain instead, and [authenticate the domain](/en/docs/senders/authenticating-domains).

## Related articles

- [Authenticating your domain](/en/docs/senders/authenticating-domains) - Improve deliverability for your sender
- [Tracking and bounce domains](/en/docs/senders/tracking-and-bounce-domains) - Brand links and handle bounces
- [Updating my company profile](/en/docs/account-settings/updating-my-company-profile) - Default sender information
- [Creating campaigns](/en/docs/campaign-creation/creating-campaigns) - Choose your sender when sending